What Burger King’s New Logo Says About Its Strategy Burger King revealed its first total rebrand in over 20 years as it looks to win back sales from rivals like McDonald’s and Wendy’s.

On Dec. 4 of that year ... Burger King location. The company’s logo was red and white then, and the restaurant featured red arches on the roof, an architectural flourish that would stretch ...

Arby's. Wendy's. Burger King. Jack in the Box. In-N-Out and more all use the color red heavily in their logos, why? The answer goes back thousands of years. Following is a transcript of the video.

Which is how, 69 years after Burger King was founded, we find ourselves staring a monstrous, 100-patty burger straight in the face. Follow along for a quick run-through of how Burger King's ...