Experts say "nudgetech" encourages regular progress updates and reinforcement of behaviors aligned with organizational action ...

Benartzi, Shlomo, John Beshears, Katherine L. Milkman, Cass R. Sunstein, Richard H. Thaler, Maya Shankar, Will Tucker-Ray, William J. Congdon, and Steven Galing ...

Cass R. Sunstein is currently the Robert Walmsley University Professor at Harvard ... Beyond the Precautionary Principle (2005), Worst-Case Scenarios (2001), Nudge: Improving Decisions about Health, ...

Richard S. Thaler and Cass R. Sunstein, professors in economics and law at the University of Chicago respectively, have acquired a broad range of admirers - including Nobel Prize winning economist ...