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What is Channel Management in the Software Industry?
Introduction In the software industry, effective channel management plays a crucial role in ensuring smooth software ...
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Mastering Channel Management: The Key to Software Distribution Success
Introduction Imagine you’ve built or onboarded in your portfolio the perfect software productpowerful, intuitive, and ready ...
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Pricing Strategy and Channels of Distribution: Where Value Delivery and Value Capture Intersect
Ofek, Elie. "Pricing Strategy and Channels of Distribution: Where Value Delivery and Value Capture Intersect." Harvard Business School Background Note 524-093, May 2024.