Lancôme has added a new member to the Idôle family. The brand announced the launch of the Idôle Power parfum which claims to be the first to have a woody fragrance in the Idôle series.
What is an eau de parfum fragrance? Delivering powerful aromas, an eau de parfum—French for “perfume water”—typically contains between 15% and 20% of the original fragrance oil.
eau de parfum (EDP) or eau de toilette (EDT). EDPs, aka parfums, are made with a higher concentration of perfume oils, and EDTs, aka toilettes, are made with less. So if you like your perfume to ...