Elf Beauty's shares tumbled over 20% in extended trading on Thursday, after the cosmetics company cut its annual net sales ...

If your girlfriend or wife loves makeup products, we have a few gift suggestions for you. Elf Cosmetics is coming up with ...

“NYX is one of those drugstore makeup brands I always recommend to friends and family who want quality products at an accessible price point. IMO, the formulas often outperform prestige options when ...

Yet, every once in a while, a product emerges with not just the hype but the glowing customer reviews to match, like the e.l.f. Cosmetics Glossy Lip Stain — a $6 marvel that’s been turning ...

STORY: Shares of cosmetics company Elf Beauty plunged as much as 28% Friday morning after it cut its annual net sales and ...

Meghan Trainor and e.l.f. Cosmetics have teamed up to launch the Cloud Skin Bundle, featuring all the essentials you'll need ...