The frozen food supermarket has bought the world's first dumbbell shopping basket and trolley sledge, set to turn shopping ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

The first of its kind trolley and basket could help make food shopping a healthier activity to keep customers fit ...

Iceland has made huge change in stores after ... for families to get the best value for money when doing their weekly shopping, and our new packaging offers a wider selection of longer-lasting ...

Iceland has introduced a big change to revolutionise customers' shopping experience by combining it with fitness. The supermarket chain has rolled out the world's first set of dumbbell shopping ...

Iceland has reversed its plastic-saving move, posting on X: "You asked, we delivered. The classic mince packaging is back!".

Iceland has invited Sainsbury's and Morrisons staff affected by recent job cuts to apply for jobs they currently have available ...

Iceland have unveiled new shopping baskets with dumbbells attached to them - after more than half of busy Brits said they'd love to exercise while they shop. Did you know with a Digital ...