Patriots owner Robert Kraft tells USA TODAY Sports that he wanted to air a second Super Bowl ad because the fight against racism continues.

Dane Cook has long loved the Patriots and lets the world know on all of his social media platforms. But he also seriously ...

Here is what to know about the campaign. MORE: Inside Robert Kraft's 'Stand Up to Jewish Hate' commercial The "#TimeOut ...

"We're not born with hate. We're born with empathy." So how did the commercial come about? Kraft, who said he has known Snoop since the 1990s, called the entertainer and asked if he'd do it.