He invented liquid-foundation makeup, put lipstick into its present form and packed cosmetics into tubes. Although he never received a formal education, it was he who instructed women in the art of ...

Lipsticks are one of the most versatile products in our beauty cabinets, with a quick slick of colour having the almost-magical ability to brighten our mood. A swipe of bold red can boost our ...

Other brands also played significant roles in shaping lipstick trends during this era. For instance, brands like Max Factor, ...

The lipstick itself features a squared-off tip ... neutrals and brights to choose from. 4. Max Factor Colour Elixir Soft Matte Max Factor has been around for over 100 years and is the very ...