New Balance men's sneakers provide the ideal balance of performance, style, and comfort. Examine the best models for all-day ...

Bowen, H. Kent, Robert S. Huckman, and Carin-Isabel Knoop. "New Balance Athletic Shoe, Inc." Harvard Business School Case 606-094, April 2006. (Revised June 2008.) ...

The first Grand Slam of the year always feels like a late holiday present. For American tennis fans, tuning in to see the warm weather at the Australian Open is a treat in the middle of winter.

A little over a decade ago, New Balance was known ... really get a love for tennis,” Zeder says. “We don’t want our space to just be tennis. We have our lifestyle shoes (in the store ...

pushing forward tennis balls and programs in one hand and a Sharpie in the other. What 19-year-old Coco Gauff has started seeing is her signature New Balance shoe serving as the canvas for her ...

They granted the American her first sneaker collaboration, which combines Gauff’s personal touches with the iconic New Balance 327 shoe. The sneaker is eclectic, colorful, and cool; in other ...

While Coco Gauff's custom New Balance match kit at the Australian Open pays homage to one of her favorite hobbies, the latest iteration of Gauff's signature shoe, the Coco CG2, is a nod to one of ...