Experts say "nudgetech" encourages regular progress updates and reinforcement of behaviors aligned with organizational action ...

In society today, more and more people are paying for goods and services that they do not enjoy, and that in fact, may cause ...

Cass R. Sunstein is currently the Robert Walmsley University Professor ... Beyond the Precautionary Principle (2005), Worst-Case Scenarios (2001), Nudge: Improving Decisions about Health, Wealth, and ...

Richard S. Thaler and Cass R. Sunstein, professors in economics and law at the University of Chicago respectively, have acquired a broad range of admirers - including Nobel Prize winning economist ...