The design heritage for the Olympic Games is so illustrious that it’s easy to forget that the Olympics has a brand of its own to look after. And since the last development of its identity, in 2011, ...

Olympic athletes will spend most of their lives working relentlessly towards a once-in-a-lifetime moment. It’s much the same for graphic designer and historian Markus Osterwalder, whose decades-long ...

The 2024 Paris Olympics kicked off on July 26, but now it's time to wrap it up. The closing ceremony occurred on Aug. 11 ...

From the Paris Olympics and smokeless stoves to DIY fizzy water and cybersecurity, here are some of the best examples of the ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

The 2024 Olympic Games could be bigger than ever for athletes looking to build content careers and score brand deals, particularly for young or newer names. Every four years, the Summer Olympics ...

Former Olympic swimmer Michael Phelps talks to WSJ's Lee Hawkins about life after swimming, including his work related to water conservation and his business endorsements.

After the Paris 2024 Olympics, Indian athletes’ brand value surged to a new level, with some witnessing a rise of over 300 per cent. Star javelin thrower Neeraj Chopra, who won silver in Paris ...

With 2,000 Olympic athletes wearing Oakley sunglasses, the brand uses Olympics 2024 as a pinnacle opportunity to show off new technologies. Fresh for Paris comes the brand’s release of the QNTM ...