Mattel shares surged more than 15% after the toy giant said it’s weighing price increases for Barbie and other iconic brands ...

Mattel executive says it may have to charge consumers more for its toys because of higher tariff costs on imports from China.

The toys set to branch into the world of manga are currently Hot Wheels and Barbie. The first sets of the manga are slated to be published in 2026. A Baldur's Gate 3 player shows off their ...

These manga-style graphic novels are part of Mattel’s ongoing push to engage with fans through storytelling. Traditionally, the toys themselves would sell on their own; the story would stem from ...

Some retailers are looking to pass on the cost of tariffs to their suppliers, but are also considering increasing prices to ...

Mattel shares rose Wednesday, after the maker of Barbie dolls and Hot Wheels announced plans to mitigate the threat of ...

Mattel and TOKYOPOP inked a deal to develop original manga-style graphic novels for kids ages 8–12, featuring the globally beloved Barbie and Hot Wheels brands. Set to debut in 2026, the first ...

Hot Wheels Let’s Race is returning for Season 3 with five new 22-minute episodes, premiering globally on Netflix on March 3rd ...

Popular Taiwanese host and actress Barbie “Big S” Hsu Shi-yuan has died at the age of 48 from flu-triggered pneumonia, sparking tributes from fans shocked by the sudden loss of one of the ...

Tokyopop and Mattel have announced a partnership to develop original manga-style graphic novels for children ages 8-12 based on Mattel's Hot Wheels and Barbie brands. The first titles, including a ...

Tokyopop and Mattel are teaming up to release new manga-style graphic novels based on Barbie and Hot Wheels. These stories, aimed at kids aged 8-12, will debut in 2026 and bring fresh artwork and ...

Some of the toy makers’ hottest properties will be getting a manga-styled graphic novel series for Mattel’s Hot Wheels and Barbie. The first titles are set to debut in print in early 2026.