The Sidekick's camera is disappointingly simple considering the capabilities of the device. You can choose one of three picture sizes and a few image settings (day ...

Key Sidekick features include pop-up screen, large keyboard, ample shortcuts to jump to apps, and unique group messaging and social networking apps and integration.

Sidekick is also working with a number of other pharma companies on companion apps for drug therapies, including Pfizer in the area of atopic dermatitis and Bayer in peripheral artery disease.

The new launch comes shortly after Sidekick raised $55 million in second-round financing that, according to the company, will help it forge additional partnerships in the coming months.