As interactions between businesses, brands and their customers shift, the race to redefine customer experience (CX) is ...

This story was originally published on CX Dive. To receive daily news and insights, subscribe to our free daily CX Dive newsletter. Customer journey mapping emerged as a way to visualize the steps ...

NPS alone no longer cuts it. Evolving customer experience metrics like CES and XQI are helping brands stay ahead in 2025 and ...

AI has the power to transform the way CX and marketing leaders drive impact. By prioritizing soft skills, creating space for ...

In today’s digital age, consumers interact with brands through multiple touchpoints—websites, social media, emails, mobile ...

The post-purchase journey greatly matters. For starters, returning customers, as outlined above, have up to a 60% propensity ...

The latest multimodal models operate fluidly across text, images, and speech and will enable the next wave of breakthroughs ...

Retailers at this year’s NRF Big Show showcased how they are putting customer data to use for personalization and loyalty.

“In Asia, we are well placed at the forefront of this next stage of the customer experience journey,” Riccio says. Asia, in fact, has long been a pioneer in mobile commerce, with China ...

N Brown Group has promoted Clare Empson to the new role of chief customer operations officer as part of the UK clothing and footwear digital retailer’s focus on enhancing customer experience.