Discover the stages of the buyer's journey and how they influence decisions. Learn how to build the buyer’s journey into your ...

The most successful companies treat customer retention as a proactive mission rather than a reactive scramble.

Rising prices will spark a 25% decline in brand loyalty in 2025, according to Forrester analysts. This prediction comes just ...

Learn how to build a business growth engine that scales! Optimize customer acquisition, streamline workflows, and achieve ...

Happy passengers spend more. This is a well-known theory in the airport sector and one that has been backed up by many ...

Founder & CTO, TheyDo Sarah, a software engineer, is scrolling LinkedIn when a vibrant job post catches her eye. It tells a ...

Unlocking the full potential of multichannel marketing requires mastering integration, and this article dives deep into the ...

Mistakes in conversion rate optimization (CRO) can be costly, especially for ecommerce businesses aiming for sustained growth ...

To receive daily news and insights, subscribe to our free daily CX Dive newsletter. Customer journey mapping emerged as a way to visualize the steps customers take when interacting with the brand ...

With an AI maturity score of 2.45, the BFSI sector has prioritised fraud detection, risk management, and customer experience enhancement through predictive analytics. Private sector banks ...

Step 2: Plan out your new customer thank you email journey One thank you email is a great place to start, but if you want to include a few different pieces of information in your new customer thank ...

2024 was a big year for the navigation software space, with Google becoming the most active player in a market where rivals were supposed to spend big dollars. Apple has been almost dormant in ...