Customer Lifetime Value – A Fundamental Concept Faced with this dilemma, utilities are discovering what many other industries have understood for years – the concept of customer lifetime value (CLV).

This project aims to predict the Customer Lifetime Value (CLV) based on transaction history and customer demographics. It uses regression models to estimate future CLV.

In this post, we will guide you through a simple and effective way to calculate Customer Lifetime Value that doesn’t require any fancy modeling or machine learning. Here are just a few things you can ...

You can create a release to package software, along with release notes and links to binary files, for other people to use. Learn more about releases in our docs.

Definition: Customer Lifetime Value or CLTV is the present value of the future cash flows or the value of business attributed to the customer during his or her entire relationship with the company.

In an era where data reigns supreme, understanding team performance has never been more critical. This article draws on the expertise of industry leaders to ...

Loyalty programmes have the potential to increase your customer lifetime value (CLV). Customer lifetime value is the net profit attributed to the overall relationship you maintain with your customer.