Let’s look at some of the trends likely to define 2025, and perhaps you’ll feel a little more prepared for what’s in store.

Definition: Marketing intelligence is the external data collected by a company about a specific market which it wishes to enter, to make decisions. It is the first set of data which the company ...

Fill your schedule with coaching calls, not endless content creation. Don’t compromise your magic to grow online. Here's how ...

Investopedia / Michela Buttignol Telemarketing is the direct marketing of goods or services to potential customers over the telephone, Internet, or fax. Telemarketing may either be carried out by ...

After reviewing the scientific evidence, the agency has decided 20 ZYN nicotine pouch products can legally be sold in the US.

The fintech company says it stopped hiring in 2023 as AI apps replaced workers, but evidence suggests things might not be ...

Interactive marketing is a dynamic strategy that actively engages consumers, transforming them from passive recipients into ...

Medical marketing leaders weigh in on the temporary respite for TikTok and what it means for pharma clients. After a ...

To find quality renters, set competitive prices, market across multiple platforms and create a satisfactory tenant experience ...

A KC health marketing business is playing a key role for a national company that rolled up its acquisitions into a single ...

Experts at the e4m India Brand Conclave 2025 emphasised brand identity, storytelling, and strategic platform selection for ...

The marketing director tells Tim Healey how she is building on, that rather than reinventing, a strategy that has propelled ...