Pe$o has been making music for years but recently pivoted to DJing and taking it more seriously. Back in 2015, Pe$o was ...

OTT platforms are enhancing marketing strategies to engage younger audiences through experiential marketing, collaborations ...

Entrepreneur and Marketing Expert Scott Friedland Continues to Drive Unparalleled Success for Top Electric Guitar and Lifestyle Brands LOS ANGELES, CA / ACCESS Newswire / January 21, 2025 / Scott ...

Only five of the Hottest 100 winners have been bands in the past 15 years, compared to 13 in the 15 years prior.

Classic FM has a new marketing campaign based on promoting music that people recognise but might not know the name of @classicfm ...

UTA has hired Austin Schumacher and Tiffany David as vice presidents in its entertainment marketing division. Schumacher will ...

The sixth track at our Music Ally Connect conference in London focused on Understanding the Music Fan in 2025.

Saturday night saw a Bristol Band Bonanza at a packed-out Strange Brew with Mould at the top of the tree of a pay-as-you-feel ...

Coldplay’s India connection began to really blossom in 2016, when the band also released its popular single ‘Hymn for the ...

Brands like Maybelline New York, Absolut Mixers, Ballentine Soda, Chivas Luxe Perfumes, Oreo Pokémon Pikachu Edition Yellow ...

Gail Hollander discussed the convergence of brand building and pop culture and how marketers should think about retail media, AI and other emerging tech.

The publishing agreement establishes a direct license between Spotify and UMG across Spotify's current product portfolio in ...