Though it scored well in blind taste tests, New Coke was an epic failure in the 1980s. Why did it get such a bad reputation?

If only the '80s Slice drinkers who thought 10 percent fruit juice made it a healthy drink could have seen this twist coming! Slice is now in the category of drinks known as “functional drinks,” like ...

An old billboard for New Coke - Todd Gipstein/Getty Images ...

According to scientists at the University of Reading, the global mean sea surface temperature (GMSST) is rising 400 percent ...

only the beverage isn't exactly NEW. The soda-making is banking on an iconic flavor to win over more fans in 2025. Coca-Cola continues to rollout new Coke flavors as big-name soda companies battle it ...

For years now, new soda brands have been popping up incessantly with every grocery store trip yields a fresh, ...

Coca-Cola Co, PepsiCo Inc, Berkshire Hathaway Inc Class A. Read Brian Gilmartin's latest article on Investing.com ...

Cola’s office in Chicago's trendy West Loop, the soda giant’s iconic logo is noticeably absent. In its place is a giant ...

Led by agency Majority, the “Westside’s Finest” campaign captures how the marketer’s portfolio and the world have evolved ...