H&M's CEO Daniel Erver emphasizes the need for trendier and higher-quality fashion to compete with brands like Zara and Shein ...

Sharing these genuine user experiences can help build trust, foster community and add authenticity to your brand’s messaging.

The fast-casual chain is also giving out free guac and queso blanco to loyalty members as it bills the day after the big game “Extra Sunday.” ...

Ipsos becomes the leader of social and government research in Australia with the acquisition of Whereto Research Paris, 30 January 2025 - Ipsos, one of the world’s leading market research companies, ...

But as a new vision to keep the app online takes shape, experts say sweeping changes could be in store regardless of who owns ...

Van Holten’s and Warheads credit their product innovation to the unique intersection of consumer insights and the ever-changing world of social media. Viral TikTok trends featuring sour candy and ...

Whether you are launching a new law firm or seeking to improve your current brand, here are strategies for creating a brand ...

AI is revolutionizing video production, making it faster, easier, and more affordable than ever. Whether you're a business owner, marketer, educator, or ...

Social media is largely powered by tech, and nowadays, AI is having a significant impact on social media algorithms.

Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with ...

In a marketplace where clicks, conversions, and content reign, digital marketing is no longer just an option - it's the backbone of every thriving ...

Thumzup's advertiser base grew by 230% in 2024, surpassing 600 active advertisers across diverse industries A successful Nasdaq listing and a $8.2 million upsized public offering New ...