The AIDA advertising framework for ensuring ad effectiveness can be applied to the $8 million television commercials that ...

An advocacy group criticizes Hims & Hers Health for allegedly misleading Super Bowl ad promoting weight loss products, violating FDA regulations. Read more here.

When Joe Thuney starts for Kansas City on Sunday night, it will be his sixth Super Bowl appearance and he could earn his ...

To understand how the Mayo Clinic became a superior healthcare brand, I talked with Leonard Berry, PhD, to understand their ...

Between the signature sauces (which are truly the GOAT) and the juicy chicken sandwiches, it’s no surprise that Chick-fil-A ...

Several states don’t tax Social Security benefits, 401(k)s, IRAs, and pensions. But you may still have to pay state taxes on ...