近期,一场关于文化表述的争议在网络上悄然兴起,焦点直指知名茶饮品牌霸王茶姬。事件的起因,是该品牌在海外社交媒体平台上,将中国的传统节日春节标记为“Lunar New Year”,而非更为直接和具有文化归属感的“Chinese New Year”。
首先,我们需要明确一点:lunar new year和Chinese new year在涵义上是一致的,都指的是农历新年。然而,在不同的文化和语境中,它们却有着不同的使用场景和情感色彩。在中国,我们习惯称之为“春节”,而在英语世界里,人们则更倾向于使用“Chinese new year”或“Lunar new year”。
随着全球越来越多的国家和地区对中国春节的认可,春节这一文化符号的翻译问题日益引发关注。最近,一名网友在伦敦地铁站发现广告使用“Lunar New Year”翻译春节,并对该翻译提出了质疑。这一事件引发了关于“春节”翻译的争论,专家们对此进行了深入分析 ...
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