Coca-Cola India has taken a step to connect with its consumers in a meaningfully localised way. “For the first time ever, the Coca-Cola label is now in Hindi, with the brand name written in the ...

iconic 3-D OOH displays, selfie zones, and cooler walls. These activations enhance the festive atmosphere while showcasing the perfect pairing of Coca-Cola beverages with the diverse culinary ...

The new campaign invites people to welcome and share small moments of joy and happiness into their lives with a bottle of Coca-Cola. Open Happiness.” In addition to leveraging mass media, the entire ...

Coca-Cola is also engaging attendees with immersive ... The brand is also using OOH ads and working with ashrams to promote its products. “MahaKumbh Mela presents an unparalleled cultural ...