DTC or D2C marketing was first used in the US in 1981. It refers to a strategy in which a company sells products or services directly to consumers, without an intermediary. Voice marketing is growing ...

Direct to consumer (D2C) is a business model in which brands sell their products directly to customers, bypassing traditional retail channels. This approach allows companies to build stronger customer ...

The company has undergone a significant transformation over the past five years, focusing on customer acquisition and growth in the direct-to-consumer (D2C) marketplace. This strategic shift has ...

The company is leveraging its improved expense ratio budget to invest in customer acquisition, particularly in the D2C market. This approach is expected to yield benefits, with some analysts ...

The service, launched first in Bengaluru, has already started processing over 300 orders daily, demonstrating strong early demand for the offering. For D2C brands, retailers and e-commerce brands - ...

The move aligns with a growing trend of private market investors seeking exit opportunities amid subdued consumer demand and intense competition. Several brands in the D2C beauty and personal care ...

Not everyone strikes gold on day one! India’s direct-to-consumer (D2C) market, projected to reach a staggering $100 billion by 2025, has seen remarkable growth over the past few years. The Covid ...

Can you see Google as the all-powerful wizard of digital marketing, and brands as Elphaba, the true heroes (or antiheroes) of the marketing story? Read the whole story ...

For roughly two weeks, travelers on Market Street heading west into the city or east toward the Junction have had to deal with a bit of backup in front of Martin’s Super Market. Blinking traffic ...

Market Capitalization Reflects the total market value of a company. Market Cap is calculated by multiplying the number of shares outstanding by the stock's price. For companies with multiple ...

Recur Club, a debt marketplace for startups and SMEs, has launched a Rs 150 crore ($18 million) fund to accelerate the growth of D2C brands in the quick commerce sector. According to Recur Club, this ...