Lucky Charms has been a popular breakfast food for decades, delighting fans with a rotation of different tiny marshmallow ...

General Mills is partnering with Totino's for a mashup product that is so wacky it just might work: pizza-flavored cereal. In ...

Just in time for the Super Bowl, General Mills revealed that it's bringing together Cinnamon Toast Crunch and Totino’s Pizza ...

The crazy combo will even be served in a package resembling a pizza delivery box so hungry fans can get the “ultimate experience.” ...

OVERLAND PARK, KANSAS, US — Robert W. Hatch, founder of Cereal Ingredients, Inc. (now CII) and a former executive for General ...

Earlier this week, the world was subjected to a brand new, and some might say bizarre, breakfast from Cinnamon Toast Crunch: ...

The divisive partnership between Cinnamon Toast Crunch and Totino's Pizza Rolls came a few months after fans went wild over a ...

Cinnamon Toast Crunch is entering the realm of savory with a surprising twist—a pizza-flavored cereal created in collaboration with Totino's.

General Mills has shown steady revenue and margin growth, particularly in high-potential categories. Read why I remain ...

Loaded cereal is a breakfast trend that uses cereal as the base and additives like fruit or peanut butter to make it more ...